Privacy Policy

[DRAFT: have this reviewed before launch]

Last updated October 29, 2026

Who we are

Natural Lending Co (Natural Lending Company LLC) is a nationwide business funding broker headquartered in Las Vegas, Nevada. This policy covers naturallendingco.com.

What we collect

Information you choose to give us, such as your name, email, phone, business details and, if you join The Grove, a mailing address for our holiday card.
Information you enter in our application, which is hosted by our application partner, LendTrack.
Basic website usage data, such as pages visited and the device and browser used, collected through Google Analytics.

How we use it

To send the free guides you request and, if you opt in, occasional emails with tips and news.
To respond to you and help you explore funding options.
With your permission, to share your application with lending partners so they can review it. Lenders make their own decisions and have their own privacy policies.
To understand how the site is used and make it better.

Tools we use

Guide and waitlist sign-ups are collected with Google Forms. Our application is hosted by LendTrack. Site analytics use Google Analytics. Credit reports you choose to pull come from IdentityIQ and are governed by its terms.

What we don't do

We do not sell your personal information.

Your choices

You can unsubscribe from our emails at any time using the link in any email, or by contacting us. You can ask us to see, correct or delete the information we hold about you.

Security

We take reasonable steps to protect your information. No method of sending or storing data is completely secure.

Contact us

Natural Lending Company LLC, 6860 S. Bermuda Rd, Ste. 200, Las Vegas, NV 89119. Call or text (702) 625-2891 or email [email protected].